Keno ‘Bullseye’

Oregon Lottery

Choreographed to a driving club beat, a stop motion animation celebrates the brand using their iconic pencils. The whole animation was formed from improvisation, with the idea that the final shot would result in a bulls-eye. Along the way, we played with timing, shape and arrangement, honing in on what felt most artistically fun and effortless. Graphic simplicity was the key in execution, with a big focus on utilizing the cadence of the soundtrack to bring out nuance and character.

CLIENT: Oregon Lottery
AGENCY: Pollinate
DIRECTOR: Solomon Burbridge
DP: Jim Birkett
ART DIRECTOR: Greg Arden
STOP-MO ANIMATION: John Summerson, Erik Hoofnagle
STORYBOARDS: Jesse McManus
SCENIC: Matt Lask
COMPOSITOR: Cameron Carson
EDITOR: Brent Heise
PRODUCER: Robert D’Esposito
EXEC. PRODUCER: Anthony Greene
PRODUCTION CO.: Bent Image Lab

Look Development

Behind the Scenes

2017-09-28T13:22:46+00:00