Dempsters

"Hug Your Food"

Create a digital campaign for twelve recipes promoting Dempster’s tortillas while keeping each spot unique and interesting – that was the challenge posed to Bent. Director Solomon Burbridge answered by writing twelve different “mini-dramas” and creating each story using a different type of animation. The campaign has been a great success – within two weeks of the first four spots being released they had reached over 1.5 million views.