KRE-O Transformers

"Take Us Through The Movies"

Bent was enlisted to create a stop-motion commercial for Hasbro client’s KRE-O line, featuring their new ‘Transformer’ range. The spot was meant to coincide with the release of the film; however at the time of the production the toys had not been manufactured. Director Rob Shaw’s solution was to create the toys in CG to look like stop motion and place them against practical background plates. The result is an epic summary of all the transformer movies…with attitude.